{"id":1191,"date":"2021-03-01T12:17:23","date_gmt":"2021-03-01T12:17:23","guid":{"rendered":"https:\/\/prismamatrix.ro\/?p=1191"},"modified":"2021-03-12T09:19:48","modified_gmt":"2021-03-12T09:19:48","slug":"un-nou-mod-de-a-face-business-business-ul-digital","status":"publish","type":"post","link":"https:\/\/prismamatrix.ro\/en\/blog\/un-nou-mod-de-a-face-business-business-ul-digital\/","title":{"rendered":"Un nou mod de a face business: business-ul digital"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.8.1″ _module_preset=”default” custom_margin=”0px||||false|false” custom_padding=”0px||||false|false” custom_padding_tablet=”” custom_padding_phone=””][et_pb_column type=”4_4″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_text _builder_version=”4.9.0″ _dynamic_attributes=”content” _module_preset=”default” text_font=”|700|||||||” text_text_color=”#333333″ text_font_size=”60px” text_line_height=”1em” header_font=”|700|||||||” header_font_size=”60px” text_font_size_tablet=”48px” text_font_size_phone=”30px” text_font_size_last_edited=”on|phone” header_font_size_tablet=”48px” header_font_size_phone=”30px” header_font_size_last_edited=”on|desktop”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IiIsImFmdGVyIjoiIn19@[\/et_pb_text][et_pb_image src=”https:\/\/prismamatrix.ro\/wp-content\/uploads\/2021\/03\/Business-digital-min-scaled.jpg” alt=”business digital” title_text=”Business-digital-min” admin_label=”Image” _builder_version=”4.9.0″ _module_preset=”default” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_image][et_pb_text _builder_version=”4.9.0″ _module_preset=”default” text_font_size=”18px” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|phone”]<\/p>\n

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\u00cen mediul de business, anul 2020 a venit la pachet cu o serie de provoc\u0103ri. Pentru unii dintre noi aceste provoc\u0103ri s-au materializat \u00een diverse \u00eengrijor\u0103ri \u0219i semne de \u00eentrebare, pentru al\u021bii \u00een noi oportunit\u0103\u021bi.\u00a0Oricum am percepe\u00a0anul\u00a02021 \u0219i noile reguli ale\u00a0\u201ejocului\u201d, cert este c\u0103 trebuie s\u0103 ne adapt\u0103m\u00a0acestora \u0219i s\u0103 g\u0103sim formula perfect\u0103 pentru a ne desf\u0103\u0219ura activit\u0103\u021bile \u00een continuare. De unde \u00eencepem?<\/span>\u00a0<\/span><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_column type=”1_2″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_text _builder_version=”4.8.0″ _module_preset=”default” text_font_size=”18px” header_2_font=”|700|||||||” header_2_font_size=”40px” custom_padding=”||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|tablet” header_2_font_size_tablet=”30px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|phone”]<\/p>\n

\u021aeluri \u0219i obiective de business<\/h2>\n

<\/span><\/p>\n

Avem nevoie de un plan. <\/span><\/p>\n

Trebuie s\u0103 ne set\u0103m priorit\u0103\u021bile \u0219i \u021belurile. Este important s\u0103\u00a0fim con\u0219tien\u021bi\u00a0de ce avem nevoie acum pentru a ne continua activitatea \u0219i s\u0103 ne set\u0103m\u00a0traiectoria\u00a0\u0219i punctul \u00een care ne dorim s\u0103 ajungem.\u00a0<\/span>Pentru\u00a0aceasta,\u00a0avem\u00a0nevoie\u00a0<\/span>de\u00a0unelte <\/em>prin\u00a0care s\u0103 reu\u0219im s\u0103 ne\u00a0adapt\u0103m noilor condi\u021bii din afaceri, s\u0103 ne desf\u0103\u0219ur\u0103m activitatea eficient, s\u0103 ne\u00a0urm\u0103rim targetele \u0219i s\u0103 ne\u00a0atingem obiectivele.\u00a0<\/span><\/p>\n

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[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_image src=”https:\/\/prismamatrix.ro\/wp-content\/uploads\/2021\/03\/business-digital-plan.jpg” alt=”business digital plan” title_text=”business digital plan” _builder_version=”4.9.0″ _module_preset=”default”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.0″ _module_preset=”default” background_color=”#f8f8f8″ border_radii=”on|10px|10px|10px|10px”][et_pb_column type=”4_4″ _builder_version=”4.8.0″ _module_preset=”default” custom_padding=”|20px||20px|false|true”][et_pb_text _builder_version=”4.9.0″ _module_preset=”default” text_font_size=”18px” custom_padding=”||0px|||” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|phone”]<\/p>\n

\u00cen linii mari, obiectivele business-urilor \u00een aceast\u0103 perioad\u0103\u00a0sunt:\u00a0<\/strong><\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _module_preset=”default”]<\/p>\n

    \n
  • Asigurarea func\u021bionalit\u0103\u021bii business-ului chiar \u0219i \u00een condi\u021bii de telemunc\u0103<\/strong><\/span><\/li>\n
  • Motivarea \u0219i p\u0103strarea angaja\u021bilor \u00een companie<\/strong><\/span><\/li>\n
  • Adaptarea cuno\u0219tin\u021belor angaja\u021bilor la noile tendin\u021be tehnologice<\/strong><\/span><\/li>\n
  • Customer service impecabil<\/strong><\/span><\/li>\n
  • Mai pu\u021bin\u0103 birocra\u021bie, mai mult\u0103 eficien\u021b\u0103<\/strong><\/span><\/span><\/li>\n<\/ul>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.0″ _module_preset=”default”][et_pb_column type=”4_4″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_text _builder_version=”4.8.0″ _module_preset=”default” text_font_size=”18px” header_2_font=”|700|||||||” header_2_font_size=”40px” custom_padding=”||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|tablet” header_2_font_size_tablet=”30px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|phone”]<\/p>\n

    \u201eUneltele\u201d digitale \u0219i resursa uman\u0103<\/strong><\/span><\/h4>\n

    <\/h4>\n

    Uneltele\u00a0<\/em><\/span>de care avem nevoie, pe l\u00e2ng\u0103 resursa uman\u0103, care trebuie s\u0103 fie motivat\u0103,\u00a0preg\u0103tit\u0103 s\u0103 ias\u0103 din zona de confort \u0219i\u00a0capabil\u0103\u00a0s\u0103 se adapteze noului mod de lucru sunt cele digitale<\/strong>.\u00a0Tehnologia,\u00a0devenit\u0103 deja uzual\u0103, ne-a ajutat s\u0103 p\u0103str\u0103m distan\u021barea\u00a0fizic\u0103,\u00a0s\u0103 dinamiz\u0103m \u0219i s\u0103 eficientiz\u0103m procesele \u00eentr-un context nou pentru toat\u0103 lumea. P\u00e2n\u0103 la urm\u0103, cine era preg\u0103tit pentru o pandemie?\u00a0Urm\u00e2nd acest trend al schimb\u0103rii \u0219i al necesit\u0103\u021bii de adaptare, Quartz Matrix\u00a0s-a implicat activ \u00een \u00een\u021belegerea noilor nevoi ale pie\u021bei. <\/span><\/p>\n

    Astfel a luat na\u0219tere \u0219i Prisma Matrix, la cererea unui client din\u00a0industria automotive, preocupat de automatizarea proceselor \u00een contextul pandemiei.\u00a0Ulterior, aplica\u021bia a fost dezvoltat\u0103 \u00een urma unor cercet\u0103ri de pia\u021b\u0103 \u0219i al unor focus grupuri, esen\u021biale pentru a determina nevoile exacte ale companiilor.\u00a0<\/span><\/p>\n

    Prisma Matrix este un instrument ce faciliteaz\u0103 comunicarea digital\u0103 cu angaja\u021bii, transform\u0103 rolul HR-ului tradi\u021bional, preg\u0103te\u0219te angaja\u021bii s\u0103 se adapteze cerin\u021belor digitale de pe pia\u021ba muncii \u0219i asigur\u0103\u00a0condi\u021biile necesare de \u00eenv\u0103\u021bare, training \u0219i urm\u0103rire KPI.\u00a0Toate cele men\u021bionate\u00a0se reg\u0103sesc\u00a0\u00eentr-o platform\u0103 extrem de intuitiv\u0103 \u0219i user-friendly.\u00a0<\/span>\u00a0<\/span><\/p>\n

    \u00a0<\/strong><\/span><\/p>\n

    Contextul actual \u0219i scenariul mai pu\u021bin\u00a0\u201eroz\u201d<\/strong>\u00a0<\/span><\/h4>\n

    <\/span><\/p>\n

    Totul sun\u0103\u00a0destul de\u00a0bine p\u00e2n\u0103 aici, nu-i a\u0219a? Din p\u0103cate, lucrurile nu sunt\u00a0\u201eroz\u201d.\u00a0Rom\u00e2nia se claseaz\u0103 pe ultimul loc \u00een UE la capitolul alfabetiz\u0103rii digitale a angaja\u021bilor.<\/strong>\u00a0\u00cen anul 2019,\u00a043% dintre rom\u00e2nii cu v\u00e2rste cuprinse \u00eentre 16-74 de ani aveau competen\u021be digitale reduse<\/em><\/strong>, clas\u00e2nd Rom\u00e2nia pe primul loc\u00a0\u00een Uniunea European\u0103\u00a0la acest capitol, urmat\u0103\u00a0de Bulgaria (38%).\u00a0Tot \u00een 2019,\u00a0studiul PwC Rom\u00e2nia Workforce Disruption Index\u00a0ar\u0103ta c\u0103,\u00a0\u00een urm\u0103torii 10 ani,\u00a0275.000 angaja\u021bi rom\u00e2ni\u00a0vor\u00a0trebui s\u0103 \u00eenve\u021be abilit\u0103\u021bi digitale noi ori superioare pentru a-\u0219i men\u021bine sau g\u0103si locuri de munc\u0103, iar\u00a0pandemia,\u00a0care a accelerat digitalizarea,\u00a0devanseaz\u0103 termenul\u00a0estim\u0103rilor\u00a0cu cel pu\u021bin\u00a05 ani. Scenariul sun\u0103 a condamnare, nu-i a\u0219a? <\/span><\/p>\n

    Ei bine, toate acestea \u021bin de fiecare dintre noi. Trebuie s\u0103 avem capacitatea necesar\u0103 s\u0103 \u00een\u021belegem noul context, s\u0103 fim deschi\u0219i c\u0103tre schimbare \u0219i preg\u0103ti\u021bi s\u0103 investim \u00een cea mai valoroas\u0103 resurs\u0103 pe care o avem, resursa uman\u0103.<\/span>\u00a0<\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/prismamatrix.ro\/wp-content\/uploads\/2021\/03\/business-digital-resursa-umana.png” alt=”business digital resursa umana” title_text=”business digital resursa umana” align=”center” _builder_version=”4.9.0″ _module_preset=”default”][\/et_pb_image][et_pb_text _builder_version=”4.8.0″ _module_preset=”default” text_font_size=”18px” header_2_font=”|700|||||||” header_2_font_size=”40px” custom_padding=”||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|tablet” header_2_font_size_tablet=”30px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|phone”]<\/p>\n

    Res<\/strong>ursa uman\u0103 r\u0103m\u00e2ne cea mai\u00a0valoroas\u0103\u00a0resurs\u0103<\/strong><\/h4>\n

    Da, oamenii r\u0103m\u00e2n cel mai mare atu al oric\u0103rei companii,\u00a0indiferent de\u00a0domeniu. Tehnologia vine \u00een sprijinul nostru, ne ajut\u0103 s\u0103 economisim timp,\u00a0s\u0103 ne organiz\u0103m mai bine \u0219i s\u0103 fim mai eficien\u021bi,\u00a0\u00eens\u0103 nu ne asigur\u0103 \u0219i partea de creativitate, de g\u00e2ndire analitic\u0103 \u0219i de emo\u021bie uman\u0103.<\/span><\/p>\n

    De aceea, investi\u021bia major\u0103 trebuie s\u0103 fie \u00een oameni, \u00een dezvoltarea capacit\u0103\u021bii acestora \u0219i \u00een preg\u0103tirea pentru\u00a0un nou mod de lucru.\u00a0Pentru asta, este necesar s\u0103 le oferim\u00a0posibilitatea s\u0103 acceseze cursuri de preg\u0103tire digital\u0103\u00a0\u0219i de preg\u0103tire \u00een domeniul\u00a0de activitate\u00a0pentru a ne asigura o aliniere la noile standarde, \u00een vederea sus\u021binerii productivit\u0103\u021bii \u0219i a\u00a0serviciilor la standarde \u00eenalte.<\/span>\u00a0<\/span><\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/prismamatrix.ro\/wp-content\/uploads\/2021\/03\/business-digital-grow.jpg” alt=”business digital grow” title_text=”business digital grow” _builder_version=”4.9.0″ _module_preset=”default”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.8.0″ _module_preset=”default” custom_padding=”||0px||false|false”][et_pb_column type=”4_4″ _builder_version=”4.8.0″ _module_preset=”default”][et_pb_text _builder_version=”4.9.0″ _module_preset=”default” text_font_size=”18px” header_2_font=”|700|||||||” header_2_font_size=”40px” custom_padding=”||||false|false” custom_padding_tablet=”0px||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|phone” text_font_size_tablet=”16px” text_font_size_phone=”” text_font_size_last_edited=”on|tablet” header_2_font_size_tablet=”30px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|phone” locked=”off”]<\/p>\n

    \u00cempreun\u0103 \u00een c\u0103l\u0103toria c\u0103tre digitalizare<\/strong><\/h3>\n

    <\/span><\/p>\n

    Ne propunem s\u0103 oferim companiilor\u00a0p\u00e2rghiile necesare prin care s\u0103 fac\u0103 saltul c\u0103tre noile tendin\u021be \u00een materie de\u00a0digitalizare.\u00a0\u0218i c\u00e2nd vorbim despre\u00a0p\u00e2rghii, nu ne referim la un simplu soft prin care automatiz\u0103m c\u00e2teva procese.\u00a0Ne propunem s\u0103 v\u0103 sprijinim \u00een toat\u0103 c\u0103l\u0103toria\u00a0pe care vre\u021bi s\u0103 o parcurge\u021bi:\u00a0de la consultan\u021b\u0103 specializat\u0103 \u0219i sprijin \u00een determinarea \u0219i \u00een\u021belegerea nevoilor companiei \u0219i\u00a0ale\u00a0angaja\u021bilor\u00a0p\u00e2n\u0103 la recomandarea de cursuri, modalit\u0103\u021bi de \u00eembun\u0103t\u0103\u021bire a proceselor \u0219i a produc\u021biei.<\/span>\u00a0<\/span><\/p>\n

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    \u00cen mediul de business, anul 2020 a venit la pachet cu o serie de provoc\u0103ri. Pentru unii dintre noi aceste provoc\u0103ri s-au materializat \u00een diverse \u00eengrijor\u0103ri \u0219i semne de \u00eentrebare, pentru al\u021bii \u00een noi oportunit\u0103\u021bi.\u00a0Oricum am percepe\u00a0anul\u00a02021 \u0219i noile reguli ale\u00a0\u201ejocului\u201d, cert este c\u0103 trebuie s\u0103 ne adapt\u0103m\u00a0acestora \u0219i s\u0103 g\u0103sim formula perfect\u0103 pentru a […]<\/p>","protected":false},"author":2,"featured_media":1346,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false},"categories":[1],"tags":[],"yoast_head":"\nBusiness digital - Un nou mod de a face business | Prisma Matrix<\/title>\n<meta name=\"description\" content=\"Uneltele de care avem nevoie pentru un business digital, pe l\u00e2ng\u0103 resursa uman\u0103, sunt cele digitale. 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